About this game

Watch Smash — a keyboard-smash game for watch lovers

Smash your keyboard or tap your screen, and real watch brands fly out. Every letter is mapped to the maisons and independents that start with it — press R and you might get Rolex, Richard Mille or Ressence; press A and it's Audemars Piguet or A. Lange & Söhne. There are 86 brands hiding across the alphabet, from grande maisons to microbrands, and the goal is simple: light up all 26 letters.

On a phone, every tap bursts a brand at your fingertip and dragging leaves a golden trail. Number keys throw dial numerals — Arabic or Roman, including the watchmaker's IIII. At the end you get a Smash Report — your total, your brand haul, and a collector chaos rating. Free, no sign-up, and quietly educational: you will leave knowing at least one brand you had never heard of.

A taste of the brand alphabet

• A

  Audemars Piguet · A. Lange & Söhne · Akrivia

• R

  Rolex · Richard Mille · Ressence · Roger Dubuis

• P

  Patek Philippe · Parmigiani Fleurier · Piaget · Panerai

And Q? No great maison starts with Q — in this game it belongs to the Quartz Crisis of 1969, the moment that nearly ended them all.

Built by the collector behind @gptwatchcollector, where the real collection — haute horlogerie, independents and complications — lives. Watch Smash is one of five free games on Watch Energy, alongside the Destiny Watch match, the Watch Knowledge Quiz, the Watch Tier List and the Watch Bracket.